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Electronic Arts is finally recognizing the importance of E-Sports in the gaming world by launching a new division solely dedicated to the sport.
EA CEO Andrew Wilson announced that executive Peter Moore will be the new Executive Vice
President and Chief Competition Officer of the new Competitive Gaming Division (CGD). Todd Sitrin was also named the Senior Vice President and GM of the divison to better centralize EA's competitive gaming projects.
Some of the titles targeted to introduce E-Sports competitions as apart of the CGD are FIFA, Madden NFL', and of course Battlefield.
"We're already very engaged with our development teams around the world to make sure our games have got modes that lend themselves very well to competitive gaming, built-in from the get-go. Not as something that's put in as an add-on mode or a last-minute afterthought."
"There are things you don't need anymore that are going to be replaced by eSports modes," Moore pointed out. "And I'm not saying you're cutting things out of the game. But our dev teams look at engagement every step of the way, and there are things that just don't get played.... The data doesn't lie. So you eliminate that, and you put whatever resources were against that, and put them toward something people are going to engage with."
Moore said, "I think there is a huge opportunity to build a game from the ground up that says, 'this game is gonna have five modes, like capture the flag and tower defense.' I don't know, things that people love, we'll figure all that out." He added, "If you don't have a game that's not tailored for the real, real practitioners at a world class level, I just don't think you get those moment, the moments the [one percent] create that you dream of being able to recreate."
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